Distributed benefit realization funded through revenue generation and mid-line optimization activities: the key ingredients to empowering transformational initiatives. Decouple the front and back office to focus on results centric data initiatives with immediate recovery through tool provisioned features. Build once and share many times to make your initiatives on demand. Ensure your digital strategy is designed specifically for this flexible ecosystem.
A flexible ecosystem starts at the top with Strategic planning that is continuous and embraces technology as a key aspect of the planning. But business changes occur rapidly: Amazon destroyed many brick and mortar book stores, Netflix conquered video stores, Uber is wreaking havoc on the taxi industry. Your agility will determine if you conquer or are conquered and your ecosystem of processes and technology will determine your success. Financial Services organizations agree that a critical success factor for their strategic ecosystem would be sustained customer engagement that can engage anytime, anywhere, on any device with a seamless experience across all those channels. How do we action beneficial customer experiences with the often needed transformational initiatives in a manageable incremental pattern?
Many of us are challenged with the implementation of competing and compelling initiatives all crafted to gently guide organizational direction towards a desired or sometimes required transformation. These complex initiatives need prioritization to get the most traction with scarce, limited or expensive resources. Once prioritization is complete, projects are assigned and executed. This is a good practice for delivering functioning product back to the organization, but it would benefit from an additional step aligned to transformation enablement.
What value would your organization derive from deeper vertical CRM integration? Would insights be immediately actionable and follow a manageable process? We welcome your thoughts, value your insights and action your feedback: share below!